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NexusPay — Digital Wallet Redesign

Reimagining peer-to-peer payments for a generation that expects frictionless.

Product DesignDesign SystemUX Research·Fintech · Mobile App2024
42%
Transaction Completion Rate
31%
Support Ticket Reduction
6
Steps (from 14)
94
Design System Components
The Challenge

What We Were Solving For

NexusPay's core payment flow had accrued 3 years of feature additions without coherent information architecture. Task completion rates were declining despite user growth.

Our Approach

How We Worked Through It

We began with a full heuristic audit of all 47 screens in the payment flow, followed by 24 moderated usability sessions across Jakarta, Surabaya, and Medan.

OUT
The Outcome

What Happened Next

The redesigned flow reduced task completion from 14 steps to 6. Three months post-launch, transaction completion improved by 42% and support ticket volume dropped 31%.

Primary Business Result
↑ 42% transaction completion rate
How We Work

The Process

01
Discovery

Analytics deep-dive, stakeholder interviews, competitive audit

02
Research

24 moderated sessions, affinity mapping, job-to-be-done analysis

03
Architecture

Flow reconstruction, IA redesign, prototype validation

04
Design

UI system, component library, state documentation

05
Delivery

Dev handoff, QA review, 30-day post-launch monitoring

NEXT

Your Project
Could Be Next.

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